Case Study: Hospitality Staffing
Rosetree Solutions Develops Custom Human Capital Solution for Hospitality Management Firm
600% Process Efficiency Increase | 75% Executive Efficiency Increase | 70% Data Integrity Increase
The Client
PHM Management is a hospitality and consulting firm in Dallas, Texas that provides customized solutions for management companies and independent hotel owners. PHM places experienced consultants in hotels and other hospitality businesses to boost operational efficiency and develop new business.
The Challenge
An integral part of PHM’s workflow involves matching consultants to opportunities proposed by clients. Before developing a solution with Rosetree, PHM Management stored their opportunity and solutions information in disparate databases, resulting in a time intensive process of cross-checking qualifications before placing a consultant in an opportunity.
The Solution
Rosetree Solutions built a pipeline on the Salesforce platform for entering applicant details and qualifications for the consulting roles at PHM so that this data could be sorted, filtered, and searched. Rosetree also built a custom matching application to speed up the business process. With both the solution and opportunity data linked in Salesforce, the application finds qualified consultants for any given opportunity data point, allowing for a shortened executive decision period that does not require manually searching through data.
The Results
Rosetree’s solution facilitated operational efficiency at PHM Management. The consultant and opportunity matching process was a frequent 30-minute engagement for the Chief Operating Officer. The integrated application that Rosetree built with the Skuid platform reduced the essential process to 5 minutes, as well as providing reports for matched candidates, efficiently supporting both the current business process and future growth.